Vice President Professor Naana Jane Opoku-Agyeman has reiterated the government’s commitment to deepening its partnership with Softcare FM Manufacturing Company, describing the firm as a key driver of Ghana’s industrial transformation agenda.
She made the remarks during the commissioning of Softcare’s new sanitary pad production line. The Vice President praised the company for its steady growth over the past 15 years, noting that it has evolved from a necessity-driven idea into a nationally recognised manufacturer creating thousands of jobs and producing high-quality sanitary products proudly labelled “Made in Ghana.”
Professor Opoku-Agyeman said the expansion of Softcare’s production capacity demonstrates the success of a predictable, business-friendly policy environment under President John Dramani Mahama’s administration.
“The government is committed to the systematic transformation of Ghana’s economy through industrialisation,” she stated. “This commissioning shows that our industrial strategy is yielding results when capable private sector players respond positively.”
She noted that the new production line will not only strengthen domestic supply but also enhance Ghana’s export potential, particularly within West Africa and Asian markets. According to her, sanitary pad manufacturing has been identified as a high-potential sector under the Accelerated Export Development Programme.
The Vice President stressed the importance of moving beyond raw material exports, emphasising value addition as the pathway to expanding Ghana’s share of global trade, creating sustainable jobs, and strengthening local ownership supported by capital and technology.
She also commended Softcare for its investments in schools and hospitals and hinted at opportunities for the company to play a bigger role in the government’s Free Sanitary Pads Programme for schoolgirls.
Chairman of Softcare, Mr. Y.C. Shen, lauded the government’s visionary leadership and sound economic policies, noting that the company’s expansion aligns with Ghana’s 24-Hour Economy Initiative. He said the new production line will improve efficiency, create more jobs, and strengthen local manufacturing.
Mr. Shen reaffirmed Softcare’s commitment to supporting the Free Sanitary Pads Programme, describing it as critical to promoting education, gender equality, and public health. He also called on regulators and stakeholders to continue ensuring a transparent and level playing field for businesses to thrive.
Softcare’s operations date back to 2009, when it entered the Ghanaian market with baby diapers, marking its first expansion into Africa. Over the years, the company has grown into a leading multinational hygiene products manufacturer, producing baby diapers, sanitary pads, and wet wipes for emerging markets across Africa and Latin America.
In Ghana, Softcare has maintained a leading position in both baby diapers and sanitary pads, contributing significantly to industrialisation and positioning the country as a manufacturing hub in West Africa.
The company has also remained active in corporate social responsibility initiatives, including health donations, road safety education campaigns, and support for mothers and children. Since joining the Free Sanitary Pads Programme in April 2025, Softcare has helped support over two million schoolgirls nationwide, addressing period poverty and reducing school absenteeism.
Softcare’s efforts have earned national recognition, including top honours at the Ghana Club 100 Awards and multiple accolades at the Ghana–West Africa Business Excellence Awards. The company says it remains committed to working closely with government to uphold high standards of safety, quality, and sustainability while continuing to impact communities positively.
